Chocolate Forum

Chat => General => Topic started by: on May 20, 2007, 11:30:28 am

Title: Mars do U-turn on animal ingredients
Post by: on May 20, 2007, 11:30:28 am

After a huge protest by the veggi lobby Mars UK have backed down on their plans to include animal renate from lamb's liver in their main brands.  'Favourites' such as Mars, Snickers, Bounty and Maltesers would all have been affected.  A spokesman for the Vegetarian Alliance said, 'this is a victory for common sense, we aplaud Mars for their integrity', or something.

Bounty - Chocolate News, Nottingham.

Title: Mars do U-turn on animal ingredients
Post by: smurfboy on May 20, 2007, 12:58:43 pm

 Proof that sometimes it really is worth complaining! Hooray, hooray, I can eat a Mars a day!

Full article:

http://lifestyle.aol.co.uk/health/mars-u-turn-on-animal-products/article/20070520053809990001

Title: Mars do U-turn on animal ingredients
Post by: oldspice on May 20, 2007, 01:25:24 pm

On Radio Four this morning, a Mars spokeswoman said they had had over 6,000 compliants in a week!

Title: Mars do U-turn on animal ingredients
Post by: goldencup on May 20, 2007, 01:37:53 pm

Commonsense has for once prevailed - excellent news!

Title: Mars do U-turn on animal ingredients
Post by: smurfboy on May 20, 2007, 01:42:40 pm

It makes you wonder what kind of morons Masterfoods have in their PR department. Blind Freddie could have seen this had disaster written all over it.

Title: Mars do U-turn on animal ingredients
Post by: loulou on May 20, 2007, 02:18:55 pm

You know blind Freddie too smurfy?

Title: Mars do U-turn on animal ingredients
Post by: pixiemixie on May 20, 2007, 09:11:15 pm

Surely I'm not the only one who thinks this was a massive PR stunt? 

 

Now veggies can go into a shop and think "oooh Mars - I know they're definitely veggie after all that press when they nearly went non-veggie, I know I'll get them".  (OK so not all veggies, but you know what I mean)

 

Also, they now have an excuse to say, put the price up by a couple of pence, because they're using veggie ingredients, over what they may claim to be cheaper alternatives....

 

...call me a cynic but......

Title: Mars do U-turn on animal ingredients
Post by: smurfboy on May 20, 2007, 09:46:32 pm

It's certainly not impossible. But my gut feeling was that they simply thought 'no one cares what a few lentil lovers think' - and got it massively wrong.

Title: Mars do U-turn on animal ingredients
Post by: Scarlet Passion on May 23, 2007, 01:31:21 am

Hooray.

A victory, what a lovely change.

 

Did you get a reply to your e-mail yet? I haven't heard a thing.

 

Still things got done, and I suppose if they're replying to everyone who complained it might take a while.

 

Yippeeeeeeeeeee! 

Title: Mars do U-turn on animal ingredients
Post by: Scarlet Passion on May 23, 2007, 01:33:48 am

Quote from: pixiemixie

Surely I'm not the only one who thinks this was a massive PR stunt? 

 

Now veggies can go into a shop and think "oooh Mars - I know they're definitely veggie after all that press when they nearly went non-veggie, I know I'll get them".  (OK so not all veggies, but you know what I mean)

 

Also, they now have an excuse to say, put the price up by a couple of pence, because they're using veggie ingredients, over what they may claim to be cheaper alternatives....

 

...call me a cynic but......

 

Aww you're a cynic.

Of course you could be right too.

 

But I still get to eat Maltesers which is the most important thing.