Nearly a fifth of children eat two packets of crisps per day, says the British Heart Foundation.
Its Food4Thought campaign aims to expose hidden salt, fat and sugar in common foods.
Pictures of a girl drinking cooking oil with the caption "What goes into crisps goes into you" will appear nationwide.
A typical 35g bag of crisps contains about two-and-a-half teaspoons of oil.
Fish is very good for you - cept if it's a sting ray! (sorry Steve, I love n miss you to bits!)
Just think of Omega 3 not 623! Soz but was trying to throw some humour in the mix
NO that a different type of OIL
the oil in crisp is full staturated fats,
fisj fat is good for you and yuo actuly NEED! it!
WRONG!!!
There is very little saturated fat in Walkers crisps. They are not even particularly high in any fat. Their salt content is a little worrying, but to have a couple of bags a week will do you no harm whatsoever. Real McCoys are another matter. I would avoid these at all costs.
The original story speaks of children having two bags a day. This is excessive and parents ought to take control.
With kids it's upto parents to educate them, but it seems as though Britain is a nation of chav mothers.
Oi!... we are not all chav mothers!!