-
[Available from 25 September, Cadbury Dairy Milk Melts consist of eight individually wrapped soft chocolate centres covered in Cadbury Dairy Milk and is targeted at 25-39 year old women looking for an indulgent treat..............Mike Tipping, head of customer relations at CTB, said: “The every day treats chocolate category is currently in strong growth. The launch of Cadbury Dairy Milk Melts offers retailers an opportunity to capitalise on this growth and benefit from an increasing sales opportunity. Cadbury Dairy Milk Melts represents one of many indulgent products in the CTB portfolio and will generate interest amongst shoppers that only a launch from CTB can.]

As one old woman says "What a f**kin' liberty!"
http://www.checkoutmagazine.co.uk/product_news/product_news_ story.ehtml?o=2152
-
Ooh - they look good. But, I am a bit anti cadbury
I'm also a 28 year old female, and don't like to be sterotyped. Maybe that's why i like mars because they're not aimed at women!
-
Speaking as a 30-year-old female I would rather be able to get my hands on a Marble when I fancy one than a box of individually wrapped praline chocs.
Also it sounds like too much packaging to me, I bet they will not be value for money.
-
People get too hung up on this 'targeted to 37 year-old women with a brown jacket from New Look' business. Like that woman on Snackspot who had a turn about Coke Zero being aimed at men. If you like it, buy it. If you don't, don't!
-
If you like it, buy it. If you don't, don't!
I think like that. Sometimes if I can't decide I buy it anyway.
-

I think it's a bit sexist how these companies now aim their products at
either men or women, although I can see the logic in it. I have known
quite a few women who like the peanut butter Kitkat despite it being
aimed at men. Also some women buy Yorkie bars to be 'manly'.
Bethypoos, did you know that Mars bars are now meant to appeal to women? They changed the wrapper design.
-
I know quite a lot of women who like mach 3 razors despite them being aimed at men.
-
Mars Delight is aimed at women but I like it.
-
I know quite a lot of women who like mach 3 razors despite them being aimed at men.
That's dangerous! Well ok then, not really. They are safety razors.
-
I used to like my dad's razors when i lived at home because i could pinch them from the cupboard and he never noticed 
I tend to buy what i like, and leave what i don't. I do love mars though - and there are mars mini rolls now which are lush.
-
I used to like my dad's razors when i lived at home because i could pinch them from the cupboard and he never noticed 
Hmmmmmm. Didn't all his face cuts give the game away a bit?
-
-
how will it cost?
-
I think it sounds great, individual bars foil wrapped, no need to break the
bar and no mess.
Roll on the 25th.
-
Hello there - what's it like to work at Cadbury's?
-
Who works at Cadbury's?
-
momin
-
how do you know?
-
I don't 'know', but here is the evidence:
1. He has only made one post, and it is on a thread that was low down on the forum and it is about Cadbury.
2. People working for chocolate companies have been known to come onto places like snackspot to promote interest in products, so why not here too?
-
I want some dairy milk melts.
-
I don't 'know', but here is the evidence:
1. He has only made one post, and it is on a thread that was low down on the forum and it is about Cadbury.
2. People working for chocolate companies have been known to come onto places like snackspot to promote interest in products, so why not here too?
Ah i see where you're coming from.
-
It's called stealth marketing.
-
I call it a bloodly plain
if a telemaking person phoen Up I have some FUN with them! 
-
Anyone witholding their number cannot get through to me.
-
If telemarketers phone up I ask them to hold on a minute while I put the baby in his chair (I don't have a baby) then i go and put the phone in the garage and leave them hanging on until they get fed up and hang up the phone
-
Anyone witholding their number cannot get through to me.
You might miss important calls. My old doctors surgery used to withold their number automatically.
-
If something is so important they can send me a letter or ring me on my business line.
-
I once got a woman call me saying she was from the surgery and she said I was going to die. Of course, she wasn't really from the surgery, just some stupid bitch messing about.
-
I woudl of tried to get hodl of her NUMBER then realy Sik th eBICTH TO HEck to shwo se WAS WRONG!
-
I once got a woman call me saying she was from the surgery and she said I was going to die. Of course, she wasn't really from the surgery, just some stupid bitch messing about.
That's as maybe but did you die?
-
Yes, I just died in your arms tonight.
It must have been something you said.
-
Or something you ate
-
Obviously the doctor would call you in for an appointment if he wanted to break news to you that you were dying. Knowing how slow doctors are if you had 6 months to live they would give you an appointment for 7.
-
like tha tBAD JOKE
the Docoter rang up a peaint
P: how
D: I have some good news and BAD news
P what the Good news
D: you have 24 hours to live
P tha thorbblie, what the bad news
D I shoudl of told you Yeasterday!
-
-
Saw these today but wasn't in the least bit tempted.
-
are they the s
ckly ones?
-
I bought some of the dark ones of these (only because they were on special offer in my local shop i hasten to add) and i have to say that they are gorgeous. Yes, they are on the sweet side so anyone who doesn't like sickly choccie won't like them but i was well impressed. In fact, i ate all of them 
Gimme more!!!!!
-
I've tried them and am not surprised you ate all of them. That's because there are so few per pack (and pricey at that!). They're nice but not very original or special.
-
I saw them in Asda and was vaguely tempted by the praline ones but resisted. They look like they consist of lots of packaging and very little chocolate for the money.
-
I think the price of these is criminal.