Post by: on May 08, 2006, 08:37:59 pm
Yes, I know you should just eat less of it in the first place.
However if you love cheese (and why not?) :
"The largest independent dairy company in the UK, Fayrefield Foods, has launched a new brand of cheese in Asda stores, designed to help lower cholesterol levels.
Heartfelt+ cheese is a fully flavoured, 12 per cent fat cheese which contains Reducol, an ingredient known to lower cholesterol safely and naturally.
The Heartfelt+ range also includes a cholesterol-lowering milk drink which was launched in March in Tesco stores.
Chris Swire, commercial director at Fayrefield Foods, told just-food.com: "It is notoriously difficult to produce a cheese that has a good taste, while matching the requirements of a cholesterol lowering diet, so we are delighted with the development of heartfelt+."
As many as 50 per cent of Britons are thought to have high cholesterol. This can be a key factor in the onset of coronary heart disease, making cholesterol-lowering food products a key sector for food innovation.
Mr Swire added that the new product should help consumers to maintain the necessary dietary controls and still be able to enjoy cheese.
Heartfelt+ will be available in Asda stores from May 8th onward and will retail at £1.98 for a 200g pack."
Post by: smurfboy on May 08, 2006, 08:39:29 pm
Post by: on May 08, 2006, 08:40:31 pm
Post by: loulou on May 08, 2006, 08:44:05 pm
You make me wanna shout.Post by: Cherry_Ripe on May 09, 2006, 09:02:18 am
I doubt many of the shoppers at my Asda would know what cholesterol is.
Post by: goldencup on May 09, 2006, 01:12:27 pm