Chocolate Forum

General Category => New Products => Topic started by: kevvosa on March 22, 2006, 06:56:37 pm

Title: More Aero Bubbles!
Post by: kevvosa on March 22, 2006, 06:56:37 pm

From: http://www.brandrepublic.com/

               

Nestle to extend Aero Bubbles line

               

Marketing 22 Mar 2006 00:00

               

Nestle is to increase the pressure on Masterfoods' Maltesers by extending the Aero Bubbles concept to brands such as Yorkie.

               
               
                  

New variants of its peppermint chocolate balls will also be launched,
including a milk chocolate and truffle flavour.   Nestle invested more than £1m in the Bubbles brand last year,
adding Sticky Toffee, Irish Cream and Chocolate Truffle variants to the
Aero bar range.   Maltesers, the UK's third-biggest chocolate brand, fell 0.9% in value in
the year to October, according to ACNielsen.   Over the same period, Aero, which is the 10th-biggest brand, increased
its value by 28.4%.

               
               
            

Title: More Aero Bubbles!
Post by: goldencup on March 22, 2006, 10:28:23 pm

Yorkie Bubbles?    Noooooooo

Title: More Aero Bubbles!
Post by: smurfboy on March 22, 2006, 10:30:50 pm

'Have you felt the bubbles melt?' = 'If you let it melt on your tongue rather than actually tasting it, you might not realise how badly downhill it's gone'.

Title: More Aero Bubbles!
Post by: Cherry_Ripe on March 23, 2006, 08:33:52 am

None of the new ones appeal to me. The mint ones are OK though.

Title: More Aero Bubbles!
Post by: loulou on March 23, 2006, 08:39:18 am

    Yorkie bubbles.

Title: More Aero Bubbles!
Post by: chocolate chick on March 23, 2006, 10:22:38 am

The mint balls are yummy