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Melts in your Mouth

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chocadmin:
There is always discussion about which product had the slogan 'Melts in your mouth not in your hand'.

The general consensus is that this is either M&M's or Minstrels
(depending on which side of the atlantic you're from).

Given that at the time Mars had a near monopoly on bagged, round
chocolate sweets (owning minstrels, m&m's, and maltesers) it could
have been applied to more than one product at one time or another.

UK 1985:
http://www.youtube.com/watch?v=5jo8-swEgP8

USA:
http://www.youtube.com/watch?v=aQOBCy3o77w

goldencup:
I still say it was Treets....

drterror666:
Definitely Smarties!

paulham:
Yes definitely Minstrels.

loulou:
I remember the minstrel advert where the girl is trying on her wedding dress and they say 'Melts in your mouth not in your hand'.

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